Project Description
INSPIRATION
For the logo, we drew inspiration from the famous landmark of the island, none other than Portara, the gigantic marble gate, probably built as a tribute to god Apollo, during the 6th century BC. Legend says that this is the spot where Theseus abandoned Ariadne following their escape from Crete and where she was found and kidnapped by god Dionysus and his satyrs.
CORPORATE IDENTITY
For the brand identity of “Anamnesia Collection”, Portara got a golden color make-over, combining the Cycladic identity of the suites with a sense of luxury in their indoor aesthetic. The second color that was chosen for the background is a shade of royal blue, used to further highlight the brand’s premium style.