Project Description
OVERVIEW
A modern machine shop with a retro island air!The Mihanourgeion (machine shop) of Naxos, ever since 1980, possesses the know-how
and the best technological and mechanical equipment, to carry out large-scale public projects of the island and of the Cyclades in general.
WORK
Logo / Corporate Identity
YEAR
2018
The space of Mihanourgeion combines vintage beauty, modern technology and family warmth, composing a special image. Based on these characteristics, we managed to initially create the logo.
Χρησιμοποιήσαμε τη san serif γραμματοσειρά Bebas για τον τίτλο του λογοτύπου. Επιπλέον, προσθέσαμε halftone γραμμές στην πίσω πλευρά των γραμμάτων που συνθέτουν μία 3d και ταυτόχρονα vintage εικόνα.
The bordeaux tone that points to the rust of old metal, the heavy tools that can be found lying around on work surfaces and the iron rods of the machinery, inspired us to create the logo. Besides, it is not by chance that it resembles the signs hanging out of old neighborhood machine shops.
In the same way, and always focusing on the brand’s retro character, we also designed the rest of the branding features: business cards, letterheads, envelopes, stickers and uniforms.
