Project Description
Branding
Wise Up
Wise Up
Wise Up is a private insurance program which aims to inform and prevent women’s cancer. The design of the logo has been a special challenge for us. In particular, the idea behind the butterfly was based on the importance and delicacy of the subject we wanted to attribute, without charging it emotionally. The final result is the distinctive Wise Up butterfly, on the wings of which anyone can recognize the female breast, which is the main theme of the program.
Logo Creation
Identity
Wise Up
learn, perceive,raise awareness, realise, discover